25th March 2011

Welcome to Appraiser Income

Here is to an epic 2018!  Time to get back in to marketing your business and stop relying on AMC work!

Since 2015 I have been slammed with too much work…   It is crazy how things have changed in recent years. When I made this video in 2014 the work seemed to be drying up.  Is this going to happen again soon?  If you are in need of work, please watch this video and make sure you sign up to my Appraiser Marketing System!

If you would like to know a little bit more about me and why I write this blog, please visit this post A little about me – Bryan Knowlton

posted in Appraiser News | 2 Comments

23rd February 2018

Wall Street turning to BPO Drive-Bys

When Blackstone Group LP wanted to borrow hundreds of millions of dollars to buy foreclosed homes after the housing crash, it needed a quick, inexpensive way to value thousands of houses the investment firm already owned and was offering as collateral.

Blackstone and its lender, Deutsche Bank AG, settled on a sort of drive-by valuation done by real-estate agents that are more cursory and cost far less than traditional appraisals.

…continue reading the rest of this post: Wall Street turning to BPO Drive-Bys

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22nd February 2018

Sacramento, we have a problem

This graph put out by the California Bureau of Real Estate Appraisers shows a significant problem with the appraisal industry.

 

From January 1 – June 30, 2017 there were no Trainee License examinations.  Wow!

The newest edition of the Bureau’s The California Appraiser newsletter is available on our website www.brea.ca.gov under Forms and Publications, BREA Newsletters.

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10th February 2018

Want new clients for 2018?

Get the new 2018 AMC Directory!

 

Chapters Include:
– Maximize orders with Appraisal Management Companies
– The AMC Application Process
– Links to online applications and emails
– List of Common Errors to Avoid
– Vendor Specific AMC Requirements
– Ordered by which companies that SEND ORDERS!
Bonus Chapters Included:
– Recession Proof Your Appraisal Business for the future
– Appraisal Company Marketing and how to maximize income
– Top Revenue Generating Techniques for 2016
– Maximizing Internet Orders through a top ranking website
– FHA Checklist and common errors to avoid

90% of my work come from the first 37 on my list!– Get Started Today!

appraisal management companies

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7th February 2018

Average Home Seller Profits at 10-Year High

IRVINE, Calif. – Feb. 1, 2018 — ATTOM Data Solutions, curator of the nation’s largest multi-sourced property database, today released its Year-End and Q4 2017 U.S. Home Sales Report, which shows that home sellers in Q4 2017 realized an average home price gain since purchase of $54,000, up from $53,732 in the previous quarter and up from $47,133 in Q4 2016 to the highest since Q3 2007 — a more than 10-year high.

That $54,000 average home seller profit represented an average 29.7 percent return on investment compared to the original purchase price, up from 28.8 percent in the previous quarter and up from 26.8 percent in Q4 2016 to the highest average home seller ROI since Q3 2007.

“It’s the most profitable time to sell a home in more than 10 years yet homeowners are staying put longer than we’ve ever seen,” said Daren Blomquist, senior vice president at ATTOM Data Solutions. “While home sellers on the West Coast are realizing the biggest profits, rapid home price appreciation in red state markets is rivaling that of the high-flying coastal markets and producing sizable profits for home sellers in those middle-American markets as well.” …continue reading the rest of this post: Average Home Seller Profits at 10-Year High

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5th February 2018

Fee Survey Revisited

I can’t believe it, I was going through notes on articles to write for 2017 and I totally missed the 2017 Appraisal Fee Survey from WorkingRE.com.

So I thought I would post information about it today.  You can find links to each state and get individual city information from there.  This is a very detailed report.  Thanks again Isaac and David!

 

2017 Fee Survey: Analyzing the Data

By Isaac Peck and David Brauner, Working RE Magaizne

For the last few years the appraisal industry has been abuzz with talk of rising appraisal fees and longer turn times. AMCs complain of a shortage of appraisers and “price gouging” in certain markets (Colorado and Oregon, for instance); appraisers report modest success at raising their fees after years of frustration (See Fees Rising). …continue reading the rest of this post: Fee Survey Revisited

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1st February 2018

How does your website rank?

Hey Everyone! Hope you are having a great 2018 so far.  I was going to start off the year with an article about Yelp and why it is so important to your business, but I thought I better start off with a short post on appraiser websites and why they are so important.

Think of your website as the central hub for your marketing efforts, everything you do to market your appraisal services on the internet should link back to your website to help it show up in organic listings in the search engines and on mobile devices.

There are thousands of places to get websites built these days and I have to make the assumption that you already have a website if you are trying to get non-lender work.  If not, check out the Appraiser’s club for information on the websites we build and host for real estate appraisers.

Recently an appraiser told me about their relatively new website that they had built for them and they were not sure if they were getting any potential customers to their page.

One of the first things you want to determine is the number of people that contact you after they visit your website.   Even if your website is getting visits, it is worthless unless people are taking the next step to contact you.

Make sure your contact information is placed throughout the website and that you have a mobile version of your website as well.  That is a good starting point.

The next step you will probably want to take is to get some good analytics added to your website so you can see where that traffic is coming from, and if it is from the search engines, what keywords they are using to find your website.

You should be ranking for appraisal related terms as well as city or county specific terms within your primary market.  You can do a quick search to see if your website is showing up and to gauge your competition by going to google/yelp/bing and search for terms like:

[cityname] appraiser

[cityname] appraisal

You can also just leave off the [cityname] and see if you show up for

real estate appraiser

home appraiser

and terms like that.  That should give you a good idea of how you are showing up as well as your competition.

You can have thousands of visits a month, but if they are finding your website because you are ranking for the wrong terms (funny cat at appraisal, real estate for sale, etc….), then that traffic is pretty worthless to your appraisal business.

You want to determine your keywords as soon as possible, usually prior to building a website, but you can also make changes to your website to help the search engines and other websites determine it is actually an appraiser website.

So optimize your website for those primary keywords and use those keywords in your social profiles, throughout your websites, in your blog posts if your blog, when creating videos and in all of your marketing efforts.

I like to use google analytics to track my traffic.

Most likely if your website is showing on the first page of google, you are top ranking on all the other search engines.

The most important thing you should focus on this year will be your local search profiles.  After you have your website online you should definitely focus on Yelp, Google My Business and Facebook.  My next article will focus on why Yelp is so important to your business and how to claim your listing.

If you would like more information on optimizing your website, or getting a free optimized website by being a member of the Appraiser’s Club, please visit http://appraisersclub.com for more information and to attend one of our free webinars!

I hope you found this helpful!!

Bryan

posted in Appraiser Marketing | Comments Off on How does your website rank?

25th January 2018

Beige Book Released – January 17, 2018 – Summary of Commentary on Current Economic Conditions by Federal Reserve District,

This report was prepared at the Federal Reserve Bank of Atlanta based on information collected on or before January 8, 2018. This document summarizes comments received from contacts outside the Federal Reserve System and is not a commentary on the views of Federal Reserve officials.

Overall Economic Activity
Reports from the 12 Federal Reserve Districts indicated that the economy continued to expand from late November through the end of the year, with 11 Districts reporting modest to moderate gains and Dallas recording a robust increase. The outlook for 2018 remains optimistic for a majority of contacts across the country. Most Districts reported that non-auto retail sales expanded since the last report and that auto sales were mixed. Some retailers highlighted that holiday sales were higher than expected. Residential real estate activity remained constrained across the country. Most Districts reported little growth in home sales due to limited housing inventory. Nonresidential activity continued to experience slight growth. Most manufacturers reported modest growth in overall business conditions. Reports indicated that some manufacturers increased capital expenditures over the reporting period. Most reporting Districts noted continued growth in transportation activity. Loan volumes in many Districts were steady. Among reporting Districts, agricultural conditions were mixed and energy contacts described a slight uptick in activity.

…continue reading the rest of this post: Beige Book Released – January 17, 2018 – Summary of Commentary on Current Economic Conditions by Federal Reserve District,

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24th January 2018

Want to get some new clients in 2018?

Well then you need the 2018 Appraisal Management Company Directory.

I took the time to rewrite most of the marketing information in the beginning of the book as well as add a bunch of AMCs that have been sending me good assignments over the past year.

You can order it here

 

UPDATED: JANUARY 02, 2017

I wanted to let everyone know the new 2018 AMC Directory is Available NOW

    • Now With over 200 AMCs Listed
    • TOP 37 on the list send me 90% of all appraisal orders
    • TOP 10 on the list are my BEST clients
    • Money Back Guarantee

 

Published by a full time Real Estate Appraiser

This is the only list that has DIRECT links to the sign up pages.  You can’t get this type of information on any state website.  Website information, contact email addresses and phone numbers are all provided.

2018 APPRAISAL MANAGEMENT COMPANY DIRECTORY

200+ VERIFIED Appraisal Management Companies Listed!

This book lays out all the details on how to get signed up with the appraisal management companies and information on creating top ranking websites. Order the book today and you will receive a free search engine optimized website built by internet marketing specialists. All the details are in the AMC Directory.

APPRAISAL MANAGEMENT COMPANIES BLOW – BUT YOU CAN DO WELL USING THEM

 

Chapters Include:
– Maximize orders with Appraisal Management Companies
– The AMC Application Process
– Links to online applications and emails
– List of Common Errors to Avoid
– Vendor Specific AMC Requirements
– Ordered by which companies that SEND ORDERS!
Bonus Chapters Included:
– Recession Proof Your Appraisal Business for the future
– Appraisal Company Marketing and how to maximize income
– Top Revenue Generating Techniques for 2016
– Maximizing Internet Orders through a top ranking website
– FHA Checklist and common errors to avoid

90% of my work come from the first 37 on my list!Get Started Today!

appraisal management companies

Online AMC Directory Available through a membership with the
Private Appraisers Club – http://www.appraisersclub.com

posted in Appraiser News | Comments Off on Want to get some new clients in 2018?

22nd January 2018

Housing Will Continue to Gain Ground in 2018

 

January 09, 2018

The newly enacted tax law will create a more favorable tax climate for the business community, which should spur job and economic growth and keep single-family housing production on a gradual upward trajectory in 2018, according to economists speaking at the NAHB International Builders’ Show® in Orlando, Fla., today.

“We expect that tax reform will boost GDP growth to 2.6 percent in 2018, and this added economic activity will also bode well for housing, although there will be some transition effects in high-tax jurisdictions,” said NAHB Chief Economist Robert Dietz. “Ongoing job creation, expected wage increases and tight existing home inventory will also boost the housing market in the year ahead.”

 

…continue reading the rest of this post: Housing Will Continue to Gain Ground in 2018

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19th January 2018

Louisiana Real Estate Appraisers Board Seeks Dismissal of FTC Complaint

The Federal Trade Commission announced Jan. 10 that it will hear oral arguments next month on motions filed by the FTC and the Louisiana Real Estate Appraisers Board. The LREAB in November filed a motion to dismiss the complaint filed against it by the FTC, while the FTC filed motions for partial summary judgment and for opposition to the LREAB’s motion to dismiss.

…continue reading the rest of this post: Louisiana Real Estate Appraisers Board Seeks Dismissal of FTC Complaint

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